November 9, 2012
by admin
0 comments

How to link to any page on your site through a ClickBank hoplink.

I’ve been asked this question a few times, and after answering it for what seems like the 400th time I figured it was time to make a little wordpress plugin to help vendors create hoplinks that point to specific sales pages on their site.

NOTE: ClickBank won’t like it if you are using this to bypass their approval process for sales pages – so make sure you’re linking to opt-in pages or content that leads TO your approved sales pages… 

Instructions:

Download the plugin, upload to your wordpress plugins directory and enable ClickBonk Protools.

The ClickBonk Protools plugin gives WordPress administrators a new item on their WordPress admin bar, it looks like this:

 

Clicking on this menu brings up a mini-menu:

 

 

If you don’t see the HopLink menu item, it probably means that you

A – Haven’t visited the Options page yet to setup your Vendor Name.

B – Are on your blog’s homepage or some other page that cannot be linked to using this method.

 

To use:

Step 1: Configure the plugin (ClickBonk -> Options) with your Vendor Name and save.

Step 2: Browse to the page you would like affiliates to link to – this could be a specific offer (reduced price, different presentation for a different market.. whatever. Please ensure that if this page is being used to SELL a product that it complies with ClickBank’s terms and has been approved by their product approval team.

Step 3: Click the ClickBonk menu and if you can see the HopLink menu item, RIGHT CLICK on it and choose COPY LINK ADDRESS. The URL that link points to is the url that affiliates can use to link to the specific page on your site.

Try it.

NOTE: the ClickBonk plugin doesn’t need to remain activated for the links to work, but the links themselves rely on WordPress’s internal ID numbers for pages and posts – if you move hosting providers, backup and restore a database or if the ID of the destination page/post changes the link will stop working.

 

If this plugin saves your hours of time, money and frustration please feel free to send me a few bucks (email is in the options screen) or create a JV contract (account is also in the options page) and give me a few bucks – whatever you feel it’s worth ($5 – $50 ?)

Add a comment if you need help, or find me on Skype: e.schwarzer (mention ClickBonk or AllSpun in your contact request).

 

Enjoy – Eric.

 

 

June 3, 2012
by admin
4 Comments

Are affiliates names being exposed through CJ links? UPDATED

I uncovered this recently while building a new site, and after googling for a bit didn’t really seem to find anyone else with the same concern.

Issue: Razorgator (through CJ) exposes affiliate names in the utm_source parameter for their own analytics tracking. *Probably* to make life easier for anyone tracking conversions by traffic source. It’s a good idea, provided affiliates know it’s happening and are given the option to change/correct the name that is being displayed. Let me show you what I mean:

Here’s the naked link:

http://www.kqzyfj.com/click-4227214-10817088

Which redirects through CJ and ends up here:

http://www.razorgator.com/tickets/tickets/sports/football/nfl/nfl-playoff-tickets/?CJPID=4227214&utm_medium=Affiliate&utm_campaign=1774891&utm_source=Eric+Schwarzer&PRID=affiliate

See anything wrong with that? I found it a bit creepy, especially since my CJ account is not in my personal name anymore, but the name of my numbered company. I thought perhaps that the attribution might have been caused by the name of the SuperUser on the account (my own name), so I decided to see if changing the user who was creating the links would remove the problem.

After a bit of fiddling I came up with this link – created after I change my primary account name (the superuser) AND created a new Operator account, pulled a link from that one.. and here it is:

http://www.anrdoezrs.net/click-4227214-10391643

Which redirects through CJ and ends up here:
http://www.razorgator.com/tickets/?c=99-2-0-0-0-0-0&CJPID=4227214&utm_medium=Affiliate&utm_campaign=1774891&utm_source=Eric+Schwarzer&PRID=affiliate

Compared to ticket liquidator:
http://www.anrdoezrs.net/click-4227214-10813511
which lands here
http://www.ticketliquidator.com/default.aspx?utm_medium=4227214&utm_source=cjid&cjid=4227214

Notice I don’t have my name in the url? I do.

I checked a few coupon sites who promote razorgator’s coupon codes and discovered that the issue is not unique to me: some urls show the site name name while others show company names (RetailMeNot becomes WhaleShark Media, Coupon Mountain becomes ValueClick Brands and couponscoop.com becomes Greenwood Monkey Bars LLC).

I also found a few smaller affiliates who are being identified by name. It’s likely since some of them are using private domain registration services that they don’t want their real names out there…

Now – who should I take this up with?

After reviewing the headers it seems that CJ is adding the utm_source parameter and so I suppose I should take it up with them, something I hope to do shortly. I really hope that I will be able to link to merchants from my company account without exposing my personal name in the final url – it would also be nice if CJ gave me the option to globally opt to have my affiliate ID used instead of a name. I’m all for transparency and actually do Like the idea of merchants seeing names instead of cryptic IDs in their analytics reports, but it would be nice to have some control over how my own name appears.

So – who’s the best person at CJ to take this up with?

UPDATE (June 4 3:20pm EST)
Seems CJ is listening, we will see how long it takes for the changes to pass through.

Via our social media team, I was made aware of your posting here:

http://www.allspun.com/are-affiliates-names-being-exposed-through-cj-links/

I would like to address your concerns.

When an advertiser is integrated to the network, they have the option to passback the company name of their publisher for analytical purposes. RazorGator appears to be an advertiser who is employing that option.

However, they are only pulling the company name; it can’t pull the name you’ve listed as your actual name for user information. If you list your name as your company name, that’s when your information will get passed back after a click-through. It looks like you’ve updated your company name to something other than your actual name; it will take some time before the tracking servers are refreshed and your updated company name will being to appear.

Please let me know if you have further questions or concerns.

If you need additional assistance, please update this incident through the Support Center.

I’ve replied and asked how long I should wait before seeing a refresh on the data.

November 5, 2011
by admin
0 comments

Site Critique: recordloanrates.com (Lead Capture Page)

Who else wants lower mortgage payments – in today’s environment if you’ve got equity and a good credit score you can make out like a bandit.. so refis are hot! Eric at Delta Leads asked me to review his latest landing page.. trouble is that after giving some helpful advice during the construction of this lead generation page, I found myself wondering what more I could point out – Record Loan Rates might be aiming for some specific keywords with the domain, but without more content it’s not likely to rank. Using Google Maps to provide some graphical support to a mortgage lead generation page wasn’t my idea, I lifted that from someone else. Still – overall I’m pleased with what’s been done, and hope that the minor tweaks I’ve suggested will give a lift to conversions once the page is done and ready to rock.

Here’s the critique:

Thanks again to Eric for letting me shine a light on one of his latest project.

September 9, 2011
by admin
0 comments

Site Critique: JulesWeddingIdeas.com – Why does this wedding ideas blog earn so little?

I recently attended a local Affiliate Summit meetup event at the Market  Crashers Hackernest in Toronto. During the course of the evening I met quite a few nice people, and was able to critique a few websites (something that I love doing).

After a bit of thought, I went back and did it again, this recording a screencast that you can see below:

You can certainly learn some lessons from this, including why you need to test different offers on your pages, why you need to be capturing email addresses  and why engaging with your readers when they comment on your blog posts is so critical.

After sharing with the owners, I got this feedback:

I recently had Eric Schwarzer review my website. His analysis and evaluation of my site was meticulously honest and candid and he provided me with all of the information that was needed to turn this site from a Hobby Site into a Profitable business endeavor.His comments in regard to text coloring and readability were not something that was considered during the building and creation of the site. I felt that font colors made for a more attractive site and did not realize the strain that they put on the readers eyes. Eric’s observations of internal link structure brought to my attention something I had not previously been aware of. I have since looked into my Google Webmaster Tools page and realized that Google only recognizes one internal link per page, which is something that could severely negatively affect my ranking.Eric’s advice for increasing affiliate links will greatly increase the profits gained by each visitors visit to my site.

I sincerely recommend his services to anyone looking to increase the profitability of their website.

I enjoyed doing this critique, and I’m very pleased to say the Jules Wedding Ideas is looking better and better.
If you’d like me to review your site, check the Request a Critique page and leave a comment to have me review your site.